Follow Your Tail

You might have heard of "the long tail" in SEO. This describes the longer search phrases that are infrequent but highly profitable. But not all sites should be focused on the long tail — there are other choices, depending on your business.

In this 30 minute seminar I describe what different search foci you might have and why and how to focus the PageRank in your website to match that search focus, putting your ranking power where you need it most.

Part 1
Part 2

This item is available to members only. To obtain your own membership, signup for the OptiSmarts SEO Seminar Series. You'll get immediate access to a new 60 minute Video Seminar every single month direct from SEO expert Leslie Rohde. Want to try it out? Get your own guest account so you can view "The 15 Minute [Home] Link Solution" with no obligation.
Submitted by windrose on Wed, 2006-11-08 14:34.